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Increase sales

How to Increase Sales for Your Small Business

How-to guides on:  how to get customers, keep customers, sell more to existing customers, increase referrals, and generate positive word-of-mouth.  Learn what works and what doesn't.  Get practical tips you can use to increase sales for your small business.

 

   

Popular Articles on How to Increase Sales

How to Grow Your Small Business

  • Get Customers!

More than 86 Ways to attract new customers!

How to get customers who will be most profitable and pleasant to serve.  How to get customers as inexpensively and quickly as possible.

  • Retail Store Marketing

Get inspired with 45 marketing ideas to help you attract more customers to your retail store and generate more business and referrals from your existing customers.

  • How to increase website traffic

Quality website visitors are people who will buy something or ask for a price quote or download a report to learn more about what you are selling.  Learn how to attract  qualified buyers at the lowest cost for your small business.

  • How to Get More Referrals

How to ask for and get more referrals from your customers and professional colleagues. 

  • Cross Selling

You can use cross selling techniques with your existing customers to recommend relevant products or services.  You can also use cross selling to new customers as a way to increase what they spend per visit.  The key is that any recommendations must be relevant to the customer.

  • Upselling using good-better-best options

Get tips and lots of examples on how to increase sales by presenting good/better/best options to upsell (get someone to spend more). Learn about upselling techniques to help you sell more and make it easier for customers to make a buying decision. 

 


 

B2B: Selling to Other Businesses

 

  • How to Market Yourself & Your Company on LinkedIn

Learn all the ways to promote and market yourself and your company on LinkedIn.  LinkedIn is valued at $9 Billion!  You can create a profile for free.

  • How to Get Clients

How to get clients who will be profitable and pleasant to serve.  How to get clients as inexpensively and quickly as possible.

  • Sales Presentations

Learn how to make your sales presentations more interactive and interesting so you fully engage your audience and close more deals.  Learn about cool new software and presentation tools and techniques.

  • Customer Contact Plans

Get more business and referrals from your existing customers by setting up a customer contact plan.  This how-to guide has step-by-step instructions and tips.

 

TIP:  You'll find all the how-to guides here for B2B Marketing
 

 

Mass Marketing to Increase Sales

 

  • Social Media Marketing How-to Guide

Social media marketing is free but is it a good return on your time as a small business? Learn about the pros, cons, cautions and realities of social media marketing for small business.  And get specific practical tips to help you succeed in social media marketing.

  • Facebook Marketing How-to Guide

Learn about what the pros, cons and realities are of setting up and maintaining Facebook fan pages and investing time in Facebook marketing. Learn how to create company and product pages on Facebook, how to attract fans, and how to deal with complaints.

  • Deal-a-Day Coupon Sites

There's more than Groupon.  There are more than 400 sites that offer deal-a-day offers.  Learn the pros and cons to help you decide whether to participate as a merchant or retailer with an offer with any of these services.See All How-to Guides on Social Media Marketing


  • Advertising

All the information small businesses need to get advertising done.  How-to guides for online, search, TV, radio, outdoor billboard and print advertising.  Learn how to create and buy ads yourself and tools, services, agencies and freelancers you can hire to help. Plus get ad costs and ways to save money on advertising.  All in one place.  Where to start? Check out our Advertising How-to Guide

 

TIP:  there are so many things you can do!  Direct mail postcards, sales letters, email newsletters, events, seminars.  Marketing How-to Guides

 


 

Best Marketing Ideas for Your Business

 

  • Attorneys and lawyers
  • Business services
  • Chiropractors
  • Computer products & services
  • Consumer personal care services
  • Financial services businesses
  • Healthcare marketing
  • Home maintenance service businesses
  • Non-profit organizations
  • Realtors
  • Restaurants
  • Retail stores
  • Veterinarians
  • And 705 more businesses...
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How to Increase Sales!

How to Attract New Customers

  • 86 Ways to Get New Customers!
  • More Ways to Get Customers
  • Get Clients
  • How to Generate Qualified Leads
  • How to Increase Website Traffic
  • Get More People to Your Retail Store
  • Promotional offers that attract profitable new business
  • Business Networking
  • How to Get Referrals
  • Attract Profitable New Customers
  • Promotions
  • Social media marketing
  • Groupon
  • Deal-a-Day Coupon Sites
  • Seasonal Marketing Ideas
  • Mobile Marketing
  • Lead Nurturing
  • Webinars
  • Advertising
  • Packaging Design
  • Fundraising & Non-Profit Marketing
  • Social Media Marketing
  • Internet and Online Marketing
  • Direct Mail Marketing
  • Trade Shows & Events

 

Sell More to Existing Customers

  • Create Customer Contact Plans
  • Understand Customer Lifecycles
  • Sell More to Existing Customers
  • Cross Selling
  • Identify Most Profitable Customers
  • Customer Retention
  • Treat Customers like VIPs
  • Build Customer Loyalty
  • Trigger Events That Indicate Someone Is Ready to Buy
  • Podcasts
  • Customer Satisfaction Surveys
  • Mystery Shopping
  • Improve Customer Satisfaction
  • Improve Patient Satisfaction
  • Fire Difficult Customers
  • Deal With Customer Complaints
  • Manage Your Online Reputation

 

Sales Techniques

  • Sales Presentations
  • Upselling
  • Good/Better/Best Options
  • Product Bundles
  • Solution Selling
  • How to Purchase Process is Influenced by Social Media
  • Lead Management and Scoring

 

TIP:  See all articles on
How to Increase Sales

 

Successful small businesses want what big companies have: marketing experts who find and filter the best actionable information on marketing costs, suppliers and how to do marketing better, faster and less expensively.

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Get & Give Advice About Selling on...

  • Amazon
  • CraigsList
  • eBay
  • Etsy
  • Home Shopping Network
  • TV using infomercials
  • More...

 

Learn from others about selling to:

  • Best Buy
  • Costco
  • Grocery Store Chains
  • Independent Retailers
  • Target
  • Wal-mart
  • More...


Sales:  What works?  What doesn't?

  • Sales presentations
  • Sales compensation
  • Responding to RFPs
  • Sales training
  • Sales management
  • Selling internationally
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