Marketing is selling and promoting a company, product, service, person or even an idea, to customers and prospective customers to get someone to buy something, do something or believe something.

Marketing is non-personal selling, meaning it’s selling without a sales rep. Marketing and sales work together to get customers, keep customers, get more business from existing customers and to generate positive word of mouth and referrals.

Marketing includes all kinds of activities like:

• Advertising
• Blogs & Blogging
• Brochures
• Business cards
• CRM (customer relationship marketing)
• Direct mail marketing
• Email marketing
• Fundraising and non-profit marketing
• Internet online marketing
• Merchandising and retailing
• Mobile marketing
• Newsletters
• Packaging design
• Printing and creating flyers, invitations, brochures…
• Promotions for marketing
• PR/Public relations
• SEM (search engine marketing)
• Social media marketing
• Small business marketing
• Trade shows and events
• Video marketing
• Websites